About this theme
Work in this theme builds on our existing research programme which has pioneered theory-, evidence- and person-based methods to develop effective interventions with impact for policy and practice. We will:
- provide methodological expertise in intervention co-design informed by behavioural and social science theory and empirical evidence
- work closely with other theme leads to refine the pathway from intervention design to evaluation and large-scale implementation
- focus on ensuring that all interventions are accessible to and appropriate for diverse communities and contexts.
Objectives
Short-term objectives include:
- lead a cross-cutting HPRU Behavioural Science Network, including establishing a learning network delivering workshops, webinars, toolkits and other online materials;
- in collaboration with our NIHR Applied Research Collaboration (ARC) West and other theme leads, develop new methods and systems to integrate theory, evidence and co-design throughout the intervention development and evaluation cycle;
- conduct and develop new studies on antibiotic stewardship;
- understand risk and behaviours and develop interventions to reduce the burden of disease (such as the impacts of poor air quality and gastrointestinal infections) with other HPRUs;
- collaborate on studies to develop better communication of information on health promotion and infection risk through digital platforms.
Longer term objectives are to:
- understand behaviours and attitudes associated with vaccine hesitancy in the UK;
- develop novel behaviour change interventions to improve the uptake of and adherence to interventions designed to reduce infectious disease risks in partnership with other HPRUs;
- provide behavioural science and qualitative methodological expertise on studies of risk and intervention development led by other HPRUs and with other NIHR infrastructure;
- support and lead external grant applications developed by our HPRU;
- continue to provide leadership on studies of risk and intervention development and contribute to studies led by other HPRUs;
- continue to lead external grant applications on testing interventions developed by our theme;
- conduct health and social inequalities reviews of ours and other HPRU’s intervention development work.
Key projects and outputs
Antimicrobial stewardship: Using novel rapid design methods to develop new interventions to improve antimicrobial stewardship, involving participants with high and low levels of literacy and from different socio-cultural backgrounds.
Environment: in collaboration with the NIHR HPRU in Environmental Change and Health, we will pursue projects in two key areas:
- identifying barriers and facilitators to engagement with advice for individuals who are vulnerable to extreme weather events and incidents of poor air quality;
- conducting research to inform the co-design of behaviour change interventions to increase the uptake of active travel options which have been shown to reduce exposure to traffic-related air pollution and have secondary positive health effects.
Co-design individual and choice architecture interventions: in collaboration with other HPRUs.
Research examples
Work to date has focused on interventions to improve infection prevention and control and reduce antimicrobial resistance:
EEPRIS parent intervention: An experimental study testing a parent-targeted online intervention to reduce primary care attendance
Identifying key behavioural, cultural, economic and social influences of antibiotic use in China: Scoping review of the literature
Implementing brief practice-level interventions to reduce unnecessary antibiotic prescribing in general practice
Research team
- Richard Amlôt, Dr (Public Health England)
- Angela Attwood, Dr (University of Bristol)
- Christie Cabral, Dr (University of Bristol)
- Rona Campbell, Professor (University of Bristol)
- Holly Carter, Dr (Public Health England)
- Alastair Hay, Professor (University of Bristol)
- Jeremy Horwood, Associate Professor (University of Bristol)
- Jo Kesten, Dr (University of Bristol)
- Helen Lambert, Professor (University of Bristol)
- Olivia Maynard, Dr (University of Bristol)
- Marcus Munafo, Professor (University of Bristol)
- Isabel Oliver, Professor (Public Health England)
- Sabi Redwood, Dr (University of Bristol & ARC West)
- Katrina Turner, Dr (University of Bristol)
- Dale Weston, Dr (Public Health England)
- Lucy Yardley, Professor (University of Bristol)